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Fatme Kayed
Business Development

Customised Arabic TV Channels

Business Development · Channels

Establishing and launching customised Arabic channels for drama, children's content and documentaries.

Customised Arabic TV channels per market
3 customised channels
15+ years in media

From end-to-end show production management to TV channel establishment and operational leadership — I built Arabic channels designed for precisely defined audiences rather than a generic model, which required integrating content strategy with the commercial model and distribution capability.

Highlights

  • Arabic Customised Drama Channel
  • Laab O Jad — Arabic Customised Kids Channel
  • Documentary TV — Arabic Customised Channel
  • Full operational leadership: production, programming, positioning and commercial model
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